As the official ball sponsor of the Basketball Super League, Baden basketballs are the perfect fit
for the Basketball Super Leagues vision of delivering the highest quality standards in basketball
entertainment. It is the goal of the Basketball Super League to get a Baden basketball into the
hands of every player, future player, and fan.
Here’s why!
Passionate sports players and fans, founder E.C. Schindler and his son, Michael Schindler, were
unsatisfied with the quality of balls available on the market; players deserved a better
experience. By learning every detail about how a ball is made and through rigorous testing, they
started producing sports balls that were like nothing the market had seen; balls of high quality
and great value.

Anatomy of a Basketball
With innovation as its driving factor, Baden asked,
“How do we make the game better for the player?”
Baden’s first major innovation in sports was creating the women’s
sized basketball, becoming the first athletic ball manufacturer to
produce the women’s ball, adopted by the NCAA in 1984.